Brant's Rant | Customer Development | Economy | Lean Startup | Metrics-Driven Marketing | Sales and Marketing Roadmap | Uncategorized

Updated Customer Development Image

Based on input from Steve Blank and others, I updated the Customer Development image I created a few weeks ago.  Steve suggested I attempt to structure the image so that it was business model-independent.  So it is, but with a web-based model serving as an example.  Image has explanatory tool tips, as suggested by Valto in comments.

customer development ii

Click to Enlarge and see tooltips

8 Comments

  1. Eric Santos

    I agree with Michael, it´s pretty clear and more useful now.
    Thanks for sharing Brant!

    Reply
  2. Edwin Oh

    Brant, this revision is awesome! Thanks!

    Reply
  3. Tor

    Nice. Next step may be to have the template taking inputs, and perhaps calculate for output values. Worth a landing page? Eat your own dogfood 🙂

    Reply
      • Tor

        Oh, registration is pending 🙂

        Reply
  4. Robert Franklin

    Brant,
    Nice job! I printed it and hung in my cube.

    Reply

Trackbacks/Pingbacks

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